XXRAY Plus: Buddy LEE

A denim icon, reimagined with surgical precision.
In this rare collaboration, Jason Freeny peels back the workwear legend to reveal the man beneath the myth — bone, muscle, grit and all.

Once a symbol of durability and Americana charm, Buddy Lee now stands dissected — equal parts nostalgia and anatomy. True to Freeny’s signature style, one side preserves Buddy’s timeless charm: the cap, the overalls, the button-down shirt. The other? A meticulous rendering of the body within, sculpted in stunning detail and layered storytelling.

This is not a toy. It’s an autopsy of culture — a snapshot of a mascot frozen mid-myth, caught between commercial iconography and collectible art.